A few weeks ago, BMW blog was able to corner the BMW M CEO Dr. Friedrich Nitschke and Brian Watts, Head of M Global Sales and Marketing. Based on their conversation that took place in Miami, Florida during the M Sales Awards, we can now speculate on what to expect from BMW M in the coming years.
A Ferrari, Lamborghini, and McLaren crushing supercar has long been rumoured to be on the way – alas with little concrete evidence. One thing however is for sure and that’s “if BMW would bring a car in this category, it must be the best,” says Dr. Nitschke. He further added that he already believes that “the M5 is without a doubt a supercar.” But considering his favourite M car is the classic M1, you can rest assured that the idea of a full blown high-end supercar successor to the iconic M1 is just as much a dream to you as it is to the CEO of BMW.